Toroline: the indie string lab for players ready to notice the setup.

A Los Angeles string company turning the most technical part of the racquet into something easier to compare, combine, and personalize.

WHY WE LOVE IT

The indie string lab makes setup feel learnable.

Toroline products selected by Park Tennis · Images courtesy of Toroline.

WHY PARK TENNIS CHOSE IT

Strings can change the entire character of a racquet, yet most players encounter them as a wall of gauges, shapes, and vague promises. Toroline makes comparison and experimentation part of the brand, giving each string a clearer job and hybrids a visible logic. We chose it because technical categories should invite curiosity, not punish beginners. String choice becomes part of learning your game.

Strings can change the entire character of a racquet, yet most players encounter them as a wall of gauges, shapes, and vague promises. Toroline makes comparison and experimentation part of the brand, giving each string a clearer job and hybrids a visible logic. We chose it because technical categories should invite curiosity, not punish beginners. String choice becomes part of learning your game.

Where to start

Accessories

Toroline Dreddy

Dreddy Brown strings for anyone whose improvisation has a tension setting.

Read the recommendation →

Accessories

O-TORO

A useful counterpoint to Dreddy and a direct way to explain how shape, snapback, spin, and comfort change a setup.

Read the recommendation →

Accessories

String Bar - Custom Blend

The most editorial expression of Toroline: string choice becomes an experiment players can understand and personalize.

Read the recommendation →

THE BRAND STORY

A Los Angeles string company turns rapid iteration into a product language.

WHO IT’S FOR

Experienced string users who want a clearer path into experimentation.

Eric Lee founded Toroline and developed the brand around shaped co-poly strings, player collaborations, hybrids, and a faster cycle of experimentation than the category’s largest companies typically show.

The current team includes former professional player Steve Johnson as Chief String Officer and Ben Johnson as Creative Director. The lineup now spans individual strings, pre-built hybrids, reels, and the customizable String Bar.

Reviewed August 2026 · Facts sourced from the brand’s official site.

More brands like this

More profiles coming soon.