THE BRAND STORY
WHO IT’S FOR
Players drawn to court clothing with a specific youth-access mission and an off-court life.
AJ Athletic identifies Tolu Adeleye as its founder. Adeleye helped establish AJ Tennis Academy International in 2015 with Justin Jennings and other board members. The Minneapolis-based nonprofit describes youth tennis clinics, coaching, and mentoring as part of its work.
The apparel brand says 20% of its profits support the Academy. Its collection spans on-court pieces and everyday clothing. A collaboration with Lagos artist Olayinka Oderinde gave the Clinic Tee a graphic tied to Nigerian cultural motifs and the brand's youth tennis mission.









