40-Love Tennis: league-day polish built by women who actually play.

A Nashville women’s tennis label translating adult league life into classic layers, skirts, and court-to-anywhere pieces.

WHY WE LOVE IT

League-day polish, built from the league.

40-Love Tennis products selected by Park Tennis · Images courtesy of 40-Love Tennis.

WHY PARK TENNIS CHOSE IT

Women’s tenniswear often chooses between serious performance gear and a polished lifestyle image with no evidence of an actual match. 40-Love began with two Nashville league players who knew that split from the inside. Their answer is classic clothing shaped by women who actually play. The world is club-coded. The participation underneath it is real. The polish works because the founders know what it has to survive.

Women’s tenniswear often chooses between serious performance gear and a polished lifestyle image with no evidence of an actual match. 40-Love began with two Nashville league players who knew that split from the inside. Their answer is classic clothing shaped by women who actually play. The world is club-coded. The participation underneath it is real. The polish works because the founders know what it has to survive.

Where to start

40-Love Tennis white half-zip pullover with sky-blue V detail

Apparel

Throwback Half-Zip Pullover - White with Sky V

The throwback layer that best captures 40-Love's polished league-day point of view.

Read the recommendation →

Apparel

A-Line Classic Court Skirt - Hunter Green

The league-day silhouette that makes 40-Love's classic-modern thesis feel specific.

Read the recommendation →

THE BRAND STORY

Two Nashville league players designed from the middle of the match-day routine.

WHO IT’S FOR

Women who want their league wardrobe to feel composed beyond the match.

Lauren Hocker and Lacey Keally founded 40-Love after playing in local USTA and NALTA women’s leagues and seeing room for clothing that balanced performance, comfort, and everyday polish.

Launched publicly in 2023, the label now builds classic tennis silhouettes around feedback from women who play. Its strongest argument is not luxury. It is the specificity of the league day.

Reviewed August 2026 · Facts sourced from the brand’s official site.

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